Scale of Resources
The Hansa|GCR and Hansa Research operations are a part of the R K SWAMY + Hansa group of companies focused on the area of Marketing Services. The Group operates 15 distinct businesses in Marketing Services — ranging from a full service advertising agency (R K SWAMY BBDO) to areas covering Pharma Communication, Continuing Medical Education, HR Communication & Internal Branding, Events & Activation, Consulting, Outdoor Media Management and Interactive services.
The Group employs over 800 people across India and the U.S..
The market research activities employ over 250 people with capabilities ranging from high-end analytics delivered by PhDs, to experienced researchers to in-house Web programmers, data processors, field managers and data collection professionals.
The market research team has handled exceptionally complex projects with interviews running in the tens of thousands for an individual project, to projects covering 30+ countries at a time.
